Defining Your Target Audience for Events
Get the right attendees to your events.
Can you spot the difference between an attendee who is just at your event to learn versus a prospect who is eager to buy? Learn how to dive into your data and find the unique characteristics of your ideal buyers. This guide will help you uncover:
- Your past audience analysis
- Current customer data and trends
- Demographic and psychographic information
- Messaging structure, and more!