Demonstrate the ROI of your event marketing efforts with insights from event marketing leaders.
Check out our top 10 field marketing resources for ideas and strategies to boost your event ROI.
Here are the key event success metrics you should be reporting on for your upcoming events.
Knowing what to measure and what to report on when it comes to your B2B event is essential. Here are some event metrics that matter.
Learn about the latest event marketingtrends in the monthly recap. This month we cover event metrics, event technology, and event sponsorship.
Learn how to convert all event registrations into a product demo, even when the attendee cancels at the last minute.
The Banzai team has been surveying and talking to event and field marketers to learn more about the results they saw in 2020 and their plans for 2021